Animated GIFs are a great and easy way to have some fun on social media while increasing your Instagram game. GIFs are a hybrid of a photo and video—they are a moving image but are not considered a video, as GIFs don’t have sound and are short. GIFs grab users’ attention quickly, are entertaining, and easy to share. Did you know that GIFs were first developed in 1987?
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As GIFs popularity surges, incorporating GIFs into your Instagram is another great way to maximize your full Instagram potential. Here, we’ll answer your most burning GIF questions.
What is the point of Instagramming GIFs?
While Instagram started out as a photo-sharing application, it has grown to include videos, memes, GIFs, shopping, and well-being categories. As Instagram is known as a photo-sharing app, it only makes sense that it would expand to other forms of visual content. GIFs are a great way to amp up your Instagram by providing content in a different form and are more lively and exciting than just an image or video.
GIFs provide users with more room for expression: users can add text, effects, and can compile multiple photos together to create a moving image. Utilizing GIFs on Instagram is a great way to provide entertaining content that can lead to more likes and followers on Instagram.
Another option is GIF stickers, which Instagram makes easy to share by allowing users the option to add moving stickers onto their Instagram stories.
How Long Can My GIFs Be?
Instagram supports videos that are 15 seconds or less. If your content is longer than 15 seconds, it is not suitable for GIF form. If you have content that is longer than 15 seconds, perhaps split your content into two separate posts or upload a video.
The typical length of GIFs is six seconds. A popular way to display a GIF is to loop it, which displays your content continuously. You can choose to not loop your GIFs or to have your GIFs loop within a certain number of times.
How Do I Upload GIFs Onto Instagram?
The first step to getting your content on Instagram is to find an application that can convert your GIF to video. Basically, you’ll be uploading your GIFs onto Instagram as a video. You can’t upload GIFs directly from your camera roll onto Instagram.
There are many apps that do this, and the process is simple:
- Install and open your application.
- Upload the GIF that you want to convert.
- Select where you want to save the video.
- Some apps offer features for editing, adding special effects and filters.
- Wait for the conversion to finish.
- Upload the video to Instagram.
It is also worthwhile to note that Instagram’s parent company, Facebook, does allow users to upload GIFs without a third party application. GIFs are immensely popular on Facebook, and this gives reason to believe that Instagram may follow suit and hop on the GIF bandwagon. If so, this process may become moot. Until then, follow these steps to post GIFs on Instagram.
For additional tips and tricks for growing your Instagram account, check our blog. We offer a plethora of tips and tricks and release new content weekly!